How our flexible letting model will maximise your property rental income

More and more landlords are turning to flexible letting models in light of rising costs. With mortgages, bills, and maintenance expenses surging, maximizing rental income is vital. At Fairway Hosting our diverse tenant mix optimizes occupancy and achieves higher yields to offset these increased outgoings.

How do we do this?

Fairway Hosting Marylebone Garden Apartment

Fairway Hosting Property, Marylebone

1 Location

The London property market is booming, with high demand from both long-term tenants and short-term visitors. According to Savills, the average rental yield in London is 4.2%, but this can be much higher with flexible letting. By offering flexible rental terms, you can take advantage of this appetite and maximize occupancy and rental rates.

There are several reasons why flexible letting is a good investment choice in London:

  • High demand: There is high demand for both long-term and short-term rental properties in London. This is due to the city's strong economy, diverse population, and cultural attractions.

  • Low vacancy rates: Our model of moving between short and longer term tenancies we’re able to maximise occupancy rates. This means that your property is more likely to be rented out all year round, even in the quieter winter months.

  • Higher rental rates: Flexible letting can command higher rental rates than traditional long-term lets. This is because short-term tenants are willing to pay more for the convenience of being able to move in and out quickly.

Fairway Hosting Kensington Family Home

Fairway Hosting Property, Kensington

2 Dynamic Pricing

With Fairway Hosting's blended letting model, your property stays booked year-round. Our dynamic pricing algorithm sets optimised rates based on real-time demand, seasonality, events, and other local factors.

  • During peak times like summer, major events, and holidays, we secure short-term bookings at premium nightly rates.

  • We fill the surrounding months with 2-6 month medium lets.

  • Long-term tenants provide a stable income over quieter winter months.

This mixed duration approach means you earn up to 100% more over a year than just doing a single 12-month let. With virtually no void periods, your property generates income all year.

Fairway Hosting Property, Dalston

3 Expertise

With a complex and fast-paced property landscape, it’s vital to work with a lettings agent who understands the London market. Our team at Fairway Hosting brings years of on-the-ground experience letting properties across London. We stay on top of the latest market trends, rental demand fluctuations, pricing dynamics, and regulatory issues. This means we know how to maximize rental yields specifically for London properties. Our insight allows us to secure bookings at optimal rates, even when demand changes.

Our expertise means we have a large, diverse network of potential tenants. We leverage this broad range of contacts and our marketing across multiple platforms to help you secure bookings for your property all year round.

In addition to optimizing your rental income, Fairway Hosting also handles all aspects of day-to-day property management. From guest communications and check-ins to cleaning and maintenance, we take care of everything. With staff available 24/7, you can relax knowing your property is in good hands.

To unlock your property's full revenue potential, contact us about our flexible letting model today.

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